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This web page states the following, "Smoke natural tobacco leaves that youve rolled yourself or enjoy an electronic cigarette with flavors you can customize for your tastes." We saw that the web page said " Roll cigarettes the natural way." It also said " From our all-natural tobacco mixes and blends to the 38 Vapermate series flavors that are currently on our shelves, youll love the custom experience we can create for you." The header had ryo as the highest ranking optimized keyword. It is followed by roll your own, cigarettes, and tobacco which isn't as ranked as highly as ryo. The next words smokes4lessnation.com uses is tubes. cartons was included and could not be seen by web crawlers.